As you get to know me, you will realize that I absolutely love infographics. I’m addicted to them. I figure, who wants to read all of the data in a report when you can look at a pretty picture that so beautifully tells the story. So I am pretty sure that a regular occurrence on this blog will be me pointing out some of my favorite infographics from around the web.
I know what you are thinking… that’s a pretty lazy way to blog. You don’t even have to write anything. And that’s partly true I have to admit. But I also see great value in infographics and I figured that I could do much worse than to share with you some of my favorites.
So, to start off, I figured I’d go with one that all small business owners should see. This infographic comes from Formstack and is called The Toolbox of the Small Business Marketing Cycle. It goes through lead capture, customer management, customer engagement (which of course is of particular interest to us here at Two Cans), selling and inbound marketing. I think that this is a must read for all small business owners because it gives relevant statistics, but it also shares some very valuable tools that small businesses can use in each of these cycles.
Without further ado, here is the infographic from Formstack.